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Guidesthe golden age

Birthday gifts for 6–7 year olds

Playground currency. Right now that's Pokémon cards, LEGO proper (not Duplo — they're insulted), slime and squishies, Dog Man and Beast Quest books, football kits. Whatever's being swapped at the school gate wins.

The classic mistake: Educational-first gifts. They can smell them. Fun that happens to be clever, yes; workbook in disguise, no.

Real products from shops the book reads nightly, with a link straight to each one; where the shelf cannot help yet, a link to a retailer search so you can still compare. Some links pay the book a small commission. Buying for family abroad? Inside the app these switch to shops in their country automatically.

This guide, matched to your actual child

Add a birthday once and the book blends this age knowledge with their real interests, reminds the whole family three weeks out, and lets everyone claim what they are getting so nothing is doubled up.

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